Nova Carta provides strategy, product, and practical legal—for startups

A practical partner across strategy, product and legal-ops: we clarify priorities, build the plan, and create the documents and systems that keep you moving.

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About Nova Carta

Nova Carta is a boutique advisory for startups and scale-ups, founded by Nilsu Derici. We blend corporate & business strategy, product strategy, and practical legal/compliance to turn cross-border complexity into clear, executable plans.
We work across the US, UK, and Türkiye, partnering closely with founders and their teams (we’re not a law firm—we collaborate with your counsel).

Focus areas: market entry & growth, positioning and pricing, MVP/roadmap, GTM, corporate governance and lightweight legal processes for fast-moving teams.

Partnerships that last

From idea to traction—then scale
We help founders focus the strategy, shape the product, and de-risk the legal basics so progress is measured in launches, not meetings. Expect working sessions, hard decisions, and usable docs: positioning, 90-day plan, roadmap, GTM, and a light compliance checklist.
Think of us as your fractional strategy & product team—here to create clarity, build momentum, and deliver results across markets.

Clients and Partners

Logos of various startup and tech organizations, including Academia Park London, Suele, Wiser, startup studio, London Tech Week, Aposto, SuperCharged Ventures, and others.

We would love to hear from you